Project Sales & Marketing

Experts in greenfield & infill communities, medium density & high density projects

From locating and acquiring suitable sites, advice on product and price, bringing your project to life, nurturing active buyers, through to securing sales and aftercare support, RPM Group operates as an extension of your business and consider your success our own.
Our decades of experience, industry knowledge, and commitment to a tailored project sales and marketing strategy will be key to your project’s success. All our Project Sales & Marketing services go far beyond retail and channel sales. Our in house Contract Administration and Client Services teams provide personalised guidance to buyers, ensuring a smoother, confident, and more informed property journey.
Communities
Helping our developer partners create lasting greenfield communities that will serve generations comes down to research backed guidance, thoughtful placemaking, innovative marketing and sales strategies, and a commitment to developing solutions for future residents.
Medium Density 
Our Medium Density division excels in optimising masterplanned communities to enhance product diversity, appealing to a broader range of buyers and maximising your returns. Our expert team offers solutions to integrate medium density nodes within your new community.
Metro - Apartments & Medium Density
In 2022, we launched our Metro division to leverage our industry leading data and offer specialised support to our apartment and townhome developer partners. Our Metro team specialise in
off-the-plan (OTP) sales and end-to-end support.

Speak to one of our experts today

Rod Anderson
National Managing Director of Communities

Rod has an impressive track record of delivering superior sales outcomes across a broad range of developments, including greenfield developments, masterplanned communities, and medium density projects. He specialises in project acquisition and feasibility, planning and sales, and advises clients on pricing structures and product mix to simplify the intricacies of market dynamics.

Luke Kelly Portrait
Luke Kelly
National Managing Director of Built Form

Luke is highly respected within the property industry due to his unrivalled expertise in the planning, sales, and marketing of residential properties. He has an extensive industry network and countless longstanding relationships with many of Melbourne’s most prominent developers and builders. Luke’s breadth of knowledge across product mix and pricing ensures maximum sales rates, yield, and return on each project.

Clinton Trezise
Managing Director QLD & NSW

Clinton brings over 20 years of experience in the residential property industry, overseeing every facet of marketing for residential communities from inception to completion. He specialises in project marketing and the seamless delivery of residential projects, from boutique residences to large masterplanned communities across Queensland and New South Wales. Clinton provides exceptional strategic guidance throughout the entire process, including site acquisition advice, product design, pricing, and sales strategies.

Peter Neale
Managing Director QLD & NSW

Over the past 15 years, Peter has worked with some of the largest property developers and agencies in Australia, including Stockland, Lendlease, Savills, Deicorp, and Fridcorp. His extensive experience and knowledge of the dynamic Queensland and New South Wales property market ensures Peter has an exceptional understanding of the market’s needs and a site’s potential. Peter offers specialist advice across residential communities, mixed use developments, and medium density.

Johnathon Driessen
General Manager of Communities VIC

Johnathon joined RPM in 2018 and quickly progressed from a Sales Manager to Sales Director and is now a General Manager of Communities with a keen focus on enhancing both client and customer journeys. He provides key advice, recommendations, and tailored product and pricing strategies to clients and partners, while his leading position in the Sales Excellence program ensures the customer is always in focus.

Greg Rankin
General Manager of Communities VIC

Greg has been with RPM for over a decade during which he has been on the ground as an Estate Manager and worked through the ranks of Sales Manager, then Sales Director, before becoming General Manager in 2023. Greg provides research backed recommendations on pricing and lot mix strategies, empowering developers to make informed decisions. His hands-on and comprehensive approach ensures every project is considered from multiple perspectives.

Michael Vilar
General Manager of Medium Density VIC

Michael heads our specialist medium density division, backed by a thorough understanding of the intricacies of new home and medium density products. His experience working for reputable volume builders and across bespoke knock-down rebuild projects has equipped him with a unique perspective on masterplanning and collaborating with developers and builders. His problem-solving skills create the right product for the market and ultimately exceed sales targets.

Steve Williams
Sales Director of Metro VIC

Steve is a senior sales and marketing professional focusing on apartment and townhome developments within Melbourne’s inner suburbs. Having led successful sales and marketing campaigns for some of Melbourne’s most iconic developments, Steve is well placed to provide specialist advice to our valued developer clients on off the plan apartment and townhome projects.